Marcus Thorne

Marcus Thorne holds a Master's in Fashion History from Central Saint Martins and has spent 15 years analyzing market trends for major retail groups. He is a lecturer on the sociology of fashion and a contributor to industry reports on the future of luxury. His expertise lies in connecting past movements to current runway trends.

Marcus Thorne brings an academic rigor to the often-frivolous world of fashion. With a deep understanding of garment construction and textile history gained at Central Saint Martins, he dissects why certain trends return every 20 years and how socio-economic factors influence what we wear. His career includes roles at leading trend forecasting agencies like WGSN, where he predicted the rise of 'Gorpcore' and the shift towards 'Quiet Luxury'. Marcus writes to educate consumers on the value of craft, explaining why a Chanel jacket costs what it does and how to spot couture-inspired finishes in ready-to-wear collections. He is particularly fascinated by the intersection of streetwear and high fashion, analyzing phenomena like the Supreme x Louis Vuitton collaboration. Marcus aims to make fashion history accessible, using it as a lens to understand modern phenomena like the resale market for sneakers. He challenges readers to think critically about 'fast fashion' versus 'slow fashion', providing the context needed to make informed, ethical purchasing decisions.